Mobile — ECC Material Stories

Material Stories
2023

TYPE

RND @ HUSH, DATA VISUALIZATION, VIDEO

ROLE

CONCEPTING, GRAPHIC DESIGN, MOTION GRAPHICS

Material Stories is an exhibition of HUSH’s design exploration into embodied carbon, materiality, data-driven and generative design processes, and a new type of aesthetic. A piece of design software was developed to visualize the embodied carbon costs of materials which alters that material’s formal output, within an allocated carbon budget.

I worked on the storytelling, design and production of Material Stories. I did the initial explorations for the data visualization of our materials, design options for our final video aesthetic, and worked with the team to develop and design our final edit.

VIDEOS TAKE A MOMENT TO LOAD. REFRESH PAGE TO SPEED IT UP.

MATERIAL SECTIONS

The material sections of Material Stories presents the data visualization of our selected materials and their embodied carbon rate. It is important that this section is clear and allows the viewer to understand the form and data visualization inspirations, as well as admire the object renders.

These animated sections went through many iterations while we were searching for the design style of our final edit, as well as negotiating what story we wanted to tell.

STORYBOARDS

FORM AND DATA VISUALIZATION

These 2D studies and concepts were passed onto our 3D designer and creative technologist to bring to life in the renders below.

DESIGN DEVELOPMENT

ANIMATION DEVELOPMENT

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